LOS ANGELES (AP) — Two of the NFL's three Christmas Day games set viewership records.
The Detroit Lions-Minnesota Vikings late afternoon game on Netflix became the most-streamed NFL game in U.S. history and the Denver Broncos-Kansas City Chiefs night game set a record for Amazon Prime Video.
The Vikings' 23-10 victory over the Lions averaged 27.5 million U.S. viewers, according to Nielsen. The audience peaked at over 30 million. That surpasses the 27.2 million average for last year's Christmas game on Netflix between the Baltimore Ravens and Houston Texas, which was also in the late afternoon slot.
The Broncos' 20-13 win over the Chiefs had a 21.06 million average on Prime Video, breaking the network's 19.39 million mark for most-watched “Thursday Night Football” game in the four seasons it has had the package. The audience peaked at 22.9 million during the second quarter.
The first game between the Dallas Cowboys and Washington Commanders averaged 19.9 million. The Cowboys' 30-23 win was sharply down from the 25.8 million that tuned in for last year's early afternoon contest between the Chiefs and Pittsburgh Steelers.
Figures for the three games also include local market viewing on broadcast stations and viewing on NFL+ via mobile or web viewing.
Recommended for you
Netflix and Nielsen said Snoop’s Holiday Halftime Party — which occurred at halftime of the Lions-Vikings game — averaged 29 million.
The two Christmas games on Netflix were streamed globally, with viewers from over 200 countries and territories watching at least one of the games. The Cowboys-Commanders game had a global average of 22.4 million while Lions-Vikings had 30.5 million.
Netflix said its “NFL Christmas Gameday” drew more than 632 million social impressions globally, with Snoop Dogg's halftime show garnering over 100 million impressions. Snoop was the number one trend socially in the U.S. along with Andrea Bocelli, Lainey Wilson and Duck Hodges.
Copyright 2025 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed without permission.
Keep the discussion civilized. Absolutely NO
personal attacks or insults directed toward writers, nor others who
make comments. Keep it clean. Please avoid obscene, vulgar, lewd,
racist or sexually-oriented language. Don't threaten. Threats of harming another
person will not be tolerated. Be truthful. Don't knowingly lie about anyone
or anything. Be proactive. Use the 'Report' link on
each comment to let us know of abusive posts. PLEASE TURN OFF YOUR CAPS LOCK. Anyone violating these rules will be issued a
warning. After the warning, comment privileges can be
revoked.
Please purchase a Premium Subscription to continue reading.
To continue, please log in, or sign up for a new account.
We offer one free story view per month. If you register for an account, you will get two additional story views. After those three total views, we ask that you support us with a subscription.
A subscription to our digital content is so much more than just access to our valuable content. It means you’re helping to support a local community institution that has, from its very start, supported the betterment of our society. Thank you very much!
(0) comments
Welcome to the discussion.
Log In
Keep the discussion civilized. Absolutely NO personal attacks or insults directed toward writers, nor others who make comments.
Keep it clean. Please avoid obscene, vulgar, lewd, racist or sexually-oriented language.
Don't threaten. Threats of harming another person will not be tolerated.
Be truthful. Don't knowingly lie about anyone or anything.
Be proactive. Use the 'Report' link on each comment to let us know of abusive posts.
PLEASE TURN OFF YOUR CAPS LOCK.
Anyone violating these rules will be issued a warning. After the warning, comment privileges can be revoked.