If one thing is for certain, these are uncertain times. That is what we keep hearing incessantly ... “In these uncertain times, our laundry soap pods are here for you to keep your loved ones safe, clean and secure.” ... “In these uncertain times, now more than ever, it’s important to know that we are there for essential workers to test drive a new Cadillac that is cleaned and safe for you and your family.”
All this uncertainty has made me feel, well, uncertain. Yet here we are, at the marketing stage of this crisis.
We have contactless pizza delivery, toilet paper rolls being offered with your food and even Subway is trying a concept in some areas where people can buy the sandwich material to make subs at home. Isn’t the point of Subway for when you just can’t get it together enough to make your own sandwich?
I don’t blame Subway, or the soap purveyors, or the Cadillac dealers. They have stuff to sell, and companies hit hard by uncertainty are pivoting to new ways to make us feel like we are all in this together, which we are, and that we should remember their sober and emotionally correct ways of expressing the value of their company, now more than ever.
Many of us are conflicted. We don’t know how we should feel. Some of us still working are exhausted, but guilty that we feel bad about it since we still have jobs. We feel ... uncertain. We also have conflicting feelings. We believe in science and want to heed advice of medical officials. Yet a certain part of us feels this is all overkill. We are taking coronavirus seriously and wear masks and stay 6 feet away from people and yet we also have concerns about overreaching authoritarianism (sorry if that’s redundant). We worry about keeping others safe but have concerns about our ability to balance everything like teaching our kids at home while working and worrying about going to the grocery store. We worry about the severe economic impact to so many the longer this thing goes on. We read reports about the coming surge and do our part to make sure the hospitals aren’t overwhelmed. When the surge doesn’t come, we are told it will later and we have to keep inside with our economy at a complete standstill. We worry about the long-term economic effects, the impact on the federal deficit, if this is the new normal and who or what to listen to. We worry about privacy.
Recommended for you
It’s a lot to unpack. Do we bake bread? Plant a garden? Sing on our porch? Sew masks? Make signs of support for others on the frontline?
For many, snitching becomes therapy. We have had countless calls and emails from people wanting us to do stories on this or that. “My neighbor is doing construction. I saw a gardening truck. This store doesn’t have enough masks for its workers. There are mountain bikers at Water Dog Lake. I saw people gathering!” Some are more egregious than others, but we are pretty busy with other things right now.
For me, I’ve been trying to keep calm and carry on. I think our county’s health officer knows way more than me about infectious diseases and it’s his job to be cautious. He’s doing his job. I don’t know if he’s going too far with his orders but we will see. I like that more data is being released, and would appreciate some more context, though understand it’s difficult when it’s always moving. I’m glad San Mateo County has relatively low case rates and deaths from coronavirus. I’m grateful there is still room in our hospitals. I hate wearing a mask at the grocery store but will, well, because it’s now the law, but also because it might make someone else feel safer and allow them to get what they need to live. I worry about our small businesses and the workers now at home instead of earning a paycheck. I worry about the vulnerable, the lonely and the afraid. I am deeply concerned about the impact of this virus and this shutdown on our society overall. I worry about the students being left behind despite the hard work of educators. I appreciate that many out there are doing their very best in an extremely difficult situation. I know some opportunists are taking advantage of this crisis for a variety of purposes, but most of us are not. We are simply trying to get through this with our sanity, our economic stability and our health intact.
We can take coronavirus seriously but also worry about government overreach, privacy and our economic stability. They are not mutually exclusive, in fact, it is normal to feel all of them. Of this I am certain.
Jon Mays is the editor in chief of the Daily Journal. He can be reached at jon@smdailyjournal.com. Follow Jon on Twitter @jonmays.
When San Mateo County comes out of this better off than other areas, will we acknowledge it was because we followed the public health guidelines or will it just make us feel at some level that this wasn't a big deal after all? I fear the latter. It's hard to prove a negative... that we might wind up not losing as many people because of the measures that were taken.
Keep the discussion civilized. Absolutely NO
personal attacks or insults directed toward writers, nor others who
make comments. Keep it clean. Please avoid obscene, vulgar, lewd,
racist or sexually-oriented language. Don't threaten. Threats of harming another
person will not be tolerated. Be truthful. Don't knowingly lie about anyone
or anything. Be proactive. Use the 'Report' link on
each comment to let us know of abusive posts. PLEASE TURN OFF YOUR CAPS LOCK. Anyone violating these rules will be issued a
warning. After the warning, comment privileges can be
revoked.
Please purchase a Premium Subscription to continue reading.
To continue, please log in, or sign up for a new account.
We offer one free story view per month. If you register for an account, you will get two additional story views. After those three total views, we ask that you support us with a subscription.
A subscription to our digital content is so much more than just access to our valuable content. It means you’re helping to support a local community institution that has, from its very start, supported the betterment of our society. Thank you very much!
(2) comments
Well measured and appreciated.
When San Mateo County comes out of this better off than other areas, will we acknowledge it was because we followed the public health guidelines or will it just make us feel at some level that this wasn't a big deal after all? I fear the latter. It's hard to prove a negative... that we might wind up not losing as many people because of the measures that were taken.
Welcome to the discussion.
Log In
Keep the discussion civilized. Absolutely NO personal attacks or insults directed toward writers, nor others who make comments.
Keep it clean. Please avoid obscene, vulgar, lewd, racist or sexually-oriented language.
Don't threaten. Threats of harming another person will not be tolerated.
Be truthful. Don't knowingly lie about anyone or anything.
Be proactive. Use the 'Report' link on each comment to let us know of abusive posts.
PLEASE TURN OFF YOUR CAPS LOCK.
Anyone violating these rules will be issued a warning. After the warning, comment privileges can be revoked.