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Isabelle Nunes

Isabelle Nunes

“One size fits all.” The phrase rings through popular clothing brands such as Brandy Melville, where its clothing sizes target a specific demographic of thinner individuals. This approach to sizing can be especially harmful when the company is a popular place to shop for teens and young adults as they leave midsized and plus-sized shoppers out of the picture. 

When Brandy Melville came under fire for its limited size options, it adapted their sizing description to have “extra small” and “small” choices for some items. Unfortunately, sizing transparency failed to address the root of the issue as it continued to devalue diverse sizing. Without bigger sizes throughout the company, Brandy Melville and other popular clothing lines are doing a disservice to millions of youth worldwide. Ultimately, the idea that “one size fits all” is harmful to impressionable individuals seeking confidence in their clothing. 

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