San Mateo is inviting families to kick off the season downtown with the first annual SummerFest.
Food, music, performances, booths and lots of activities for the kids will be available on B Street between Baldwin and Sixth avenues from 10 a.m. to 6 p.m. both Saturday and Sunday. Presented by the Downtown San Mateo Association, SummerFest is a chance to rekindle the traditional street fair missing from San Mateo in recent years.
DSMA Executive Director Jessica Evans is excited to close a busy street and hopes to see the downtown full of families who want to enjoy restaurants and shops. If the crowd becomes too much, the event is right next to Central Park, she said.
Evans challenged the community to embrace the event, experience what this inaugural year has to offer and provide constructive feedback so it can grow in the years to come.
Sarah Tipple from Steve Restivo Event Services, which is producing the event, said it will have the traditional fun of a street fair with some local flare. Stages will be set up at either end of B Street. The stage on Sixth Avenue is dedicated to local performers. Evans has at least five acts lined up for each day ranging from cultural dancers to different musicians.
“We love showcasing local flavor,” said Tipple. “That’s what makes each event unique.”
Evans, who is still acclimating to San Mateo, said that the community really loves Wine Walk. But, that’s a lot of work. Also, with wine in the name, it’s not the most family-friendly event. SummerFest is trying to bring back the traditional street fair, which of course offers beer and wine, but also something for families to enjoy. Activities for the younger crowd will be set up near the Sixth Avenue stage.
Booths throughout the fair will feature various crafts and food for sale but also information about local organizations.
“People from San Mateo don’t have this right now,” Evans said.
Previously San Mateo’s downtown got its street fair fix through Festa Italiana. The last one was held in 2010 and there has yet to be a new event to take its place.
Sean Sims, public affairs director for the San Mateo Firefighters Association, said the members are excited to have the experience to be mingling with residents while cooking up Italian sausages and raising money for a good cause, Muscular Dystrophy.
For more information about Summerfest visit SanMateoSummerFest.com.
(650) 344-5200 ext. 105